Dec 8, 2025
UK-based Cranswick reports 10.4% revenue increase, driven by poultry and acquisitions
Cranswick, a prominent UK food producer, has reported a significant 10.4% increase in revenue for the first half of the financial year, reaching £1.468 billion (EUR 1.680). This growth is largely attributed to the company's strategic expansion into the poultry sector and successful acquisitions.
Historical Background
Founded in 1972 by three pig farmers, Cranswick initially focused on pork production. Over the years, the company has diversified its product range to include poultry, pet food, and gourmet products. This diversification strategy has been instrumental in boosting its revenue and market presence.
Poultry Expansion
Cranswick's foray into the poultry market has been a key driver of its recent financial success. The poultry segment alone saw an impressive 18.5% revenue increase, now accounting for 20.9% of the group's total revenue. This growth has been supported by new business wins and the completion of significant capital projects, including the expansion of poultry processing sites.
Market Implications
The company's strategic investments in process automation and capacity expansion have not only enhanced operational efficiencies but also strengthened its supply chain resilience. Cranswick's focus on vertical integration, particularly in its poultry operations, has allowed it to maintain robust supply levels and meet growing consumer demand for natural protein sources.
Our positive start to the year continued through the second quarter, with strong volume-led revenue growth across all product categories driven by new business wins and a positive contribution from recent acquisitions.
CEO Adam Couch
Future Outlook
Looking ahead, Cranswick is poised to continue its growth trajectory, supported by a £360 million (EUR 412) refinancing that provides ample headroom for future investments. The company's ongoing commitment to innovation and quality positions it well to capitalise on the increasing consumer preference for healthy, protein-rich diets.